Well, social transformation sure feels like a much more relatable concept these days, doesn’t it? When it was identified as one of The Hunger Project’s primary principles, it was a much more far off idea for Canadians than it is today.  Initially, this was probably thought of as something that would happen in baby steps, and would require a long long time to accomplish - fooled us all, right?   

All it took to cause social transformation was a global pandemic and varying degrees of lockdown / quarantine / isolation.  

So many of us are now more aware of the needs of the people in our neighbourhoods. 

More people now have a better appreciation for those in society who struggle to put food on the table.

We are enthusiastically participating in grassroots community led development through projects like sewing supplies for front line workers, or making beautiful cards for isolated seniors.

Of course there is an unprecedented shared global experience behind this transformation, but there are other, less contagious, shared global experiences that require the same amount of intentional social transformation and we each have the opportunity to be a part of that.  Tackling issues like gender inequality and chronic, persistent hunger can benefit from similar community led initiatives, which is exactly where the work of The Hunger Project finds its niche, and proven impact.